The "Crack"Berry

To accomplish creative work, or any type of work that needs creative thinking, you need to set aside some time so that you can concentrate on it. How does this translate to other parts of your life, or business? Firstly, true;y productive work requires dedicated thinking time, not working while watching the telly or chatting with your friends. You won’t be able to create the next big thing working with your attention divided on several different tasks. Busy work, is just that- work that keeps you busy. Its work that makes you feel productive, but doesn’t really you any closer to achieving your dreams. Before you go out to pursue the chores on your to-do list, you should first differentiate the tasks you’re doing.

Money Generating Activities

Of course, the activities that will generate money will vary depending on whatever business or occupation you have. In general, some of them consist of:

  • Creating a product out of a business that is service based, or vice versa.
  • Doing paid consulting visits or calls
  • Establishing a referral or affiliate program
  • Writing to existing clients or customers regarding a reminder or promotion
  • Expanding your market share by providing products and services for people in other demography

Everything else is essentially busy work, and not all busy work is bad. Sometimes filing paperwork or sitting in meetings is still necessary, but that doesn’t change the fact that busy work won’t bring in new revenue. Minimise the time you spend on busy-work, such as checking emails. You’ll be more productive and far much happier if you turn your BB on even just for a day.

Busy Work- Tasks you can do without

Checking your emails often- Whatever your position is, I’m sure you regularly check your email, maybe a quick glance every 10 minutes. Try what Tim Ferris, author of The 4 Hour Work Week did. He gave his people power to do tasks, so that he doesn’t have to deal with every minute deals of running his company. He also made an FAQ so people who often contact him know what to do, and if it’s very important, they know where to reach him. Of course, he rarely gets urgent calls so that’s a bonus free time for him. In addition, even if you’re an employee, you don’t have to check your email because there’s so little chance that something very important will be sent every hour. Limit your email checking to once a day or twice a day.

Meetings- Unless you’re launching a new product, then no, you don’t need to have a meeting every day. Meetings are often used as an excuse to get together and chitchat, but those precious minutes of idle time are costing you money- and time. To avoid long and senseless meetings, send a meeting agenda that outlines things to be discussed before the meeting. Ask everyone to come prepared. Doing this greatly lessen the time spent on meetings, and will energize your staff.

These are just some ideas to consider when achieving your dream of making your business grow. Of course, you can also use these to help you think of new ones. Make a list then use it start generating more money for your business.

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Paul Bailey

Paul is a highly experienced Business Coach, Mentor and Personal Development Specialist. He works with people to enhance business and personal performance through a process of supported self-awareness and self- development. Paul is the Co-Author of the book 80 Tips.